If you’re thinking of using a VA this year to help catapult your business – I’m going to explain how I saved my client 38 hours in 1 month by being their Techie VA. 38 hours!!
If you could save 38 hours each month – what could you do with that extra time? How would that benefit your business?
Did you choose a ‘word’ for 2023?
It’s a brand-new year, with brand new goals, targets to hit and perhaps you have chosen a ‘word’ for the year. I’ve seen lots and lots of posts from online business owners about their chosen word and what it means to them. Words like ‘flow,’ ‘balance,’ ‘transformation’ … So, if you have chosen a word that represents how you will handle 2023 – I bet that no matter what that word is – you are going to need more time in your day to ensure you keep your word. Am I right?!
So how can a Techie VA save one client 38 hours in a month. Let’s take a look.
What type of tasks did I do?
Acting as Communication Assistant for them, I made sure all messages that came into their DM’s were responded to across all channels. Mainly these questions were about membership, products and offers, but some DMs were general ‘hello I love your post about…’ which are great to receive and enables us to start a conversation.
Created graphics using Canva for all social channels including Instagram, Facebook, Linkedin and Pinterest – all keeping within the company’s brand for images, carousels, stories, and video.
I’m sure I don’t need to tell you that keeping up with posting on multiple channels each day is extremely time-consuming and so the best way is to batch schedule them. That way we don’t miss a day if something else crops up that need’s priority. To schedule, I used Meta Suite and Hootsuite. I prefer Later for scheduling, and I use that for other clients too.
Engagement is so important. If someone has taken the time to comment on a post, it’s important to respond in a timely manner, so I kept an eye on this across all channels as well as their two private Facebook groups.
Keeping on top of content is key in order to be consistent. I reviewed the content library, found gaps within the content pillars and drafted out a new content plan which also incorporated new products and offers.
I edited a video and broke it down into smaller pieces of content which can now be used for repurposing across social media channels.
I reviewed the hashtags, researched new ones, and created new hashtag sets to use. I like to alternate hashtag sets as not to keep using the same ones for every post.
Metrics were tracked for all social channels to evaluate performance for review.
I created three Facebook ad campaigns within Business Manager: video views, lead magnet & purchase ads. This also included researching and creating a new audience, and setting up event tracking.
Communication really is key to making sure everything goes smoothly and to meet client expectations so having virtual meet-ups and the use of Slack to help was so valuable.
Phew! What a month!
I’m one of three VA’s for this particular client – so can you imagine how much time they actually saved overall?! This meant they had more time to be more creative within their business and create new products and offers for their community so they can bring in more revenue and grow their business.
What tasks can you delegate? Would you like to create more space in your day to be more creative?
If so, get in touch here to find out how we can work together and how much time I can save you.